“Top Seo Guru” discussion forum, especially for SEO and Internet Marketing Experts
 by: Paavan Solanki

Topseo.org announces the official launch of its exclusive “Top SEO Guru Forum” for SEO and Internet Marketing Experts from India to discuss latest happenings on the search engine optimization and Internet marketing industry fronts.

Topseo.org is a self inspired group of Indian SEO Experts and Internet Marketers today announced the official launch of the Search Engine Optimization and Internet Marketing Forum – “Top SEO Guru”.

This forum welcomes webmasters, website designer, software programmers, editors, writers and seo inductees to participate in the online and off line forum activities.

Our Forum also invites moderator to moderate various subjects featured in different forums like SEO, Internet Marketing, Search Engine Optimization, website marketing, Web Promotion, Google, Yahoo, Link Popularity, PPC, SEO Jobs, SEO News, SEO articles, website review, search engine forum, seo blogs and bloggers, banner Marketing, Affiliate Marketing, Search Engine Spiders & Technology, SEO Tools & Internet Marketing Software, RSS Feeds, XML Feeds, Atom Feeds, SEO Content Writing Forum, B2b B2C Portal Marketing and related issues, SEO Tips and SEO Spamming Issues, SEO Articles, SEO News, SEO Interviews Forum, SEO Books & Tutorials, SEO Seminars, Conferences and Fairs, BPO Forum, SEO Training and Corresponding Courses, HTML Coding, Java Script & Software Programming, SEO Meetup Group India Forum etc.

Earlier the meetup group had turned in to a subscription based model thus restricting new members from turning it in to a cohesive, yet diverse group.

It was then that the need for a new meetup group was felt as an option, for Indian SEO and Internet Marketing Meetup Groups which sought new tools and discussion platforms to pursue their member interests in all its earnestness.

“Our SEO Forum is all out to help SEO community from India to discuss and deliberate on all issues involved among the meetup group members serve their interests in the most satisfying manner, from India,” quipped Forum Web Editor Mr. Paavan Solanki who heads Internet Search Engine Service Provider Targetseo.com and is the founder member and moderator of the Top SEO Forum.

SEO Forum carries sections under bpo, seo jobs and internet marketing training and how to begin your career & SEO Business & Global IT Industry.

To join immediately, visit this link http://www.topseo.org/forum

About The Author

Paavan Solanki

About Topseo.org

Small is beautiful they say. And we are just sprouting, one can say at Topseo.org, a non profit group of enthusiastic and keen SEOs and Internet Marketing Experts from India.

The organization aims to provide knowledge, business resources and discuss issues for search engine optimization, internet marketing and IT Industry in India.

Coming days will see a sea change in the overall scenario, all around us. In fact, with ambitious plans that will be circulated among members, the Forum seeks cooperation form all those belonging to the industry and serving common interests. At present, more than 20 SEO and Internet marketing experts have enrolled in Topseo.org.

So, what are you waiting for? Join today, and see a brighter search for tomorrow at http://www.topseo.org/forum and community.

seoguruindia@yahoo.co.in

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When you’re making a website for potential clients, visitors, or buyers, there’s a hidden “person” you’re trying to impress too: the search engine. Impressing it isn’t easy, but you can start by putting your site in a form that it can read. Read up on how to put together a decent site map, and send that site map off to the major search engines so they’ll have you in their systems.

If you’re looking to make it easy for search engines to crawl your site, refrain from using complex Flash graphics or Javascript coding and effects. These tend to confuse a search browser, and when the algorithm gets confused, it doesn’t shoot your site to the top of the rankings.

Search engines have a complicated set of algorithms to determine which sites are worthwhile and which sites nobody wants to see. To broadcast a good reputation for your site, try to get as many backlinks as you can from reputable, quality, well-traveled websites. In addition to maybe getting their visitors, you’ll show Google that you’re legitimate, and your SEO ranking will go up accordingly.

When you put your content together, search engines want to see that it’s relevant to the words people are searching for. The way they do this is to crawl your site for “keywords.” Make sure you repeat certain keywords several times throughout each piece of content. Don’t have too high a keyword density – 1-3% is usually good for getting a page noticed. Anything more and Google’s algorithms will penalize you for it.

All the SEO ranking tips in the world won’t help you if your content isn’t any good. Aside from writing interesting articles that people will want to read, your site should be large, and it should be frequently updated. If a site has lots of content, is updated every other day, with frequent repeat visitors, search engines will know that it’s a winner, and they’ll boost you to the top of the search ranking accordingly.

George Pettit writes about SEO strategies every SEO professional or webmaster needs to know to get higher rankings.

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Search engine optimization is an emerging technology that keeps websites search engine friendly and ranking well. Here are seven On-Page SEO tips that will work for your website.

Search engine optimization is an emerging technology that keeps websites search engine friendly and ranking well. An optimized website will help generate more traffic and attract more potential clients. On-page optimization is one of the most essential elements to the SEO process and cannot be ignored at any level of your website. If your web designer or developer is ignoring on-page optimization techniques, then they are not working with your best interests in mind. Here are seven On-Page SEO tips that will work for your website.

Proper meta tags will help the search engines understand your website. Meta titles help people search for your individual pages by name, and meta descriptions will help people find your website by topic. Use your keywords to make meta tags accurate and descriptive.

Add new content to your website on a regular basis. We recommend adding an article or blog post a day in order to gain higher rankings. Search engines prefer larger sites over smaller ones, so new content for them to feed on is much appreciated.

Target keywords which accurately describe your business/service/product/brand. Use these keywords throughout your headlines, subheadings and body copy with a proper keyword density of 2.5%. If you ‘keyword-stuff’ your content, chances are the copy will drive people off your site.

Avoid unnecessary javascript and flash. Search engines have difficulty with flash websites and will not acknowledge or accredit any of its content toward ranking. This would be referred to as a ‘waste of space’ to the spiders who are crawling you.

Build backlinks from quality, relevant websites. If you are a dermatologist, you may want to link to the products and brand sites that you are selling. You wouldn’t want to link to a company who sells hair gel, or were just sued by PETA for testing on animals.

Submit your website to the most relevant categories of various directories. Ensuring that your website is categorized correctly will only help your rankings.

Avoid Blackhat SEO techniques. Everyone has been tempted to cheat at least once in their lives, but hopefully you got that out of your system in grade school. Google does not take kindly to cheaters. You will be caught and risk being banned from the Internet. Yeah, it’s like that.

If you implement these SEO techniques well, your site’s ranking will improve on Google, Yahoo, Bing and any other search engine. This will also help your traffic increase and draw more of your target audience to consider your business and brand for their next investment.

Volacci.® Your Profit. Our Passion.

About The Author

Ethan Luke. search engine optimization – Volacci is a Drupal SEO company providing marketing services to your Drupal website ranging from Search Engine Optimization, PPC Management, and SEM consultation.

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As an SEO consultant and blogger, I enjoy sharing case analyses with my clients and readers. Here’s a recent one. A flower shop owner in the Midwest found SEO Trump on Google two months ago and contacted me. Her story: frustrated about sagging sales, she had hired an SEO company to optimize her web site. More than $ 3,000 later, SERPs had barely improved and traffic was still stagnant. She was disappointed and asked me to check what was wrong.

Was she on the right track when she looked for an SEO consultant in the first place? Sure. The question was only why the SEO efforts hadn’t succeeded. So, after a good look at the website, we had a lengthy discussion and she asked me to take over the job.

Now a thorough diagnosis was indicated. I don’t want to cover all the problem areas and will single out only one which is quite typical of e-tailers: while some important pages were decently (though not exceptionally well) optimized, all product pages were literally devoid of optimization. Unfortunately, the SEO professional she had hired failed to address that mistake.

So after some detailed SEO work on the index and other key pages (you won’t believe this, but there were key spelling mistakes!), I focused on revamping the product pages. The results came surprisingly fast: within a month, many of those pages began to show substantially higher SERPs. We aren’t yet where we want to be (remember: the name of the game is Patience!), but the trend is most encouraging. Currently, the site has Page 1 and 2 Google rankings for several highly competitive keywords and longer-tail phrases and I am confident we’ll go higher yet.

Here’s how I helped this e-tailer achieve it:

· Don’t neglect Meta Tags

I’m not trying to beat the same old drum, but in my (pretty solid) experience, Meta tags, while not as crucial as content or titles, are more important than many of my colleagues realize. Just check relevant SEO tips and articles.

Meta tags got a bad reputation mainly via the Meta keywords concept which had been used to death, abused beyond recognition and was consequently trashed by Google. But good Meta descriptions can be very helpful, especially as they provide the first impression about your page.

By the way, if your items have brand names, product names or serial numbers, don’t forget to include those, because specific model searches could be a big bonus for you with little competition and a high conversion rate.

· Use Breadcrumb Navigation

This trick is quite helpful. It’s called breadcrumb trail and shows where the current page is located in site hierarchy. Generically, a florist’s page trail could look like this: “Home > Products > Roses > Sweet Dreams Bouquet” This is more or less generic, but try to use a keyword-rich trail which is both user-friendly and good from an SEO point of view!

· Create unique and detailed descriptions for each product

The site’s original product pages had almost no product description. So I asked the florist and her store manager to create detailed descriptions for all products.

Tip: avoid using the same description for similar products. Unique product profiles that are rich in keyword and phrases not only increase traffic from searches, but also improve conversion rates. They enhance user experience because the more information you provide, the more your customers will know about your products, and the easier it is for them to make a decision. Sounds logical, doesn’t it?

· Use keywords and phrases in URLs

Most e-commerce sites are using dynamic scripts because manually updating dozens or hundreds of product pages is a huge task. The problem is that database-driven pages (dynamic URLs) contain strings that are disliked by search engines. Furthermore, keyword-rich URLs can dramatically boost a site’s rankings for those specific keywords and phrases. So, here was my solution for this flower site: since it was running on an Apache server, I used the Mod_Rewrite Module to redirect dynamic URLs to optimized ones. That helped the site achieve coveted rankings for several long-tail phrases.

· Optimize product images

No one can deny the increasing importance of image results on SERPs because it’s estimated that by now, 15% of all searches are for images. That’s why many retail sites have developed strategies for image optimization. The step I took was simply adding keywords including locations (the florist’s area and the main areas bordering it) with hyphens in Alt Tags. Then I used robots.txt to eliminate possible duplicate content issues caused by different versions (thumbnail and full-size) of the same images. Remember: search engines cannot read images, so Alt Tags are a good way of image optimization. (By the way, Alt Tags are also useful when added to links).

· Try Google Base

Google’s Product Base is a free tool to publish products. I logged in, chose the matching type, created and registered data feed and submitted it. Done! Currently only a small percentage of this client’s referrals are coming from Google base searches, but she actually likes this tool because it’s quite easy to handle and updates can be completed in minutes.

For the past several months, we have received a flurry of inquiries from retailers. That’s not surprising because, in today’s tough economy, more and more brick and mortar shops shake in their traditional foundations and are increasingly turning to the internet (and a good thing, too). Every e-tailer wants to set itself apart from his competitors, but most are not able to make money the turbo way due to fierce competition – unless their site is well optimized and thus visible against that fierce competition, and can attract the kind of attention needed to haul in new customers.

So, try these tips and if you apply them on each product page, your store will definitely benefit from noticeably higher visibility.

About The Author

Ernie Schwarcz, Founder of http://www.seotrump.com / 514-793–6661

- Grew up in Vienna, Austria.

- Studied at the famous University of Vienna;

- Reluctantly discharged with a Masters in Economics, Business, Statistics ;

- Lives in Montreal, Canada.

- Independent SEO Consultant.

- Makes a living from pretty decent SEO work but will give free and helpful hints.

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Without Search Engine Optimization, you could have a very frustrating online experience as a business owner. Here are four tips to help you make the most of your website optimization.

• SEO Tip #1 – Find, use, and highlight the RIGHT keywords and key phrases. There are multiple tools to use when you are searching for the right keywords for your website. Google’s keyword tool is essential and WordTracker is also a very good tool. These tools are best used when you start with generic, ambiguous words or phrases. Both will pull up information about how competitive phrases are and other recommendations that might help you get noticed more quickly.
• SEO Tip #2 – Use keywords and key phrases in your page titles. The first thing a search engine notices is the title of your page. The engine seeks information regarding what your site is about and it picks up signals from your title pages. If all you have is the name of the your company in the title page, you’re missing out on your best chance to help the engine index your page.
• SEO Tip #3 – Use keywords in your headers (h1, h2, h3, etc). Just like people, search engines skim your content to find the most important parts first. After picking up your title, they search the paragraph headings for confirmation that your content applies to the title you provided. No need to be spammy. Too many keywords or phrases in your headers will raise a red flag.
• SEO Tip #4 – Build links inside and outside your website. Links have become the holy grail of search engine optimization. For most local businesses links built on directories like local.com and merchantcircle.com will suffice. However, extremely competitive keywords call for a large number of links throughout good neighborhoods on the web.

Those aren’t the only things you need to do to improve your search engine rank, but they are an excellent start. Many companies out there will do just fine by incorporating these into their search engine optimization efforts.

Bill Tamminga is an SEO expert and website designer in Denver, CO. He is the founder of TM&C, a web design and Denver SEO company. Visit Denver WordPress design company, TM&C for an instant quote on custom WordPress web design and search engine optimization.

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Since 1998 I’ve spent the first several months of each year looking for the very best search engine optimization (SEO) tips of the previous year’s end. This year I’ve come across the best SEO tips yet.

SEO Tip #1: Make Google Alerts Your Personal Online Spy

Google Alerts is a great way to let the world’s biggest search engine be your personal online spy. This takes search engine optimization insider info to whole new level. Here’s an excerpt straight from Google….

“Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Some handy uses of Google Alerts include:

* monitoring a developing news story

* keeping current on a competitor or industry

* getting the latest on a celebrity or event

* keeping tabs on your favorite sports teams”

As you probably guessed, it’s the second one we care about most, “keeping current on a competitor or industry.”

Here’s how it works… Each time Google finds a reference to the query or topic you request you will be sent an email with the details. This is like having an online spy to make sure competitors are not using your protected keywords (trademarked names, company names, etc.) It’s also an instant identifier to know when your site or product is mentioned in a news story or even when a topic is hot so you can take advantage of the situation. It’s the easiest way in the world to stop competitors’ dirty tricks and identify trends that you can take instant advantage of.

It’s fast, free and works every minute of every day. Let Google Alerts (http://www.google.com/alerts) do your most time consuming legwork while you reap the rewards!

SEO Tip #2: Optimize Your 404 Page and Always Be Found

“Error 404: Page Not Found” is a blessing that most Webmasters curse. Why? Getting a visitor on any page of your site is fantastic! Don’t blow the opportunity. Not only can you make your “404″ page a valuable sales tool, you can use the following search engine optimization techniques to attract customers in droves.

A.) Use your main keyword in your title, add a “pipe” (usually above the Enter key) and then use your secondary keyword. Here’s as example for an SEO site “SEO – Search Engine Optimization Tips”

B.) Add some keyword rich content using one to two keywords for the page. If you have less than 250 words on the page, just use one keyword and use it no more than three times total. Bold the first use and italicize the second or third use. Keep in mind this is an “inactive” page so simply tell the visitor what your site is about and whet their appetite with a good description. Something like this works well… “Thank you for visiting SEO (bold) Group, Inc. We are sorry you landed on a missing page but don’t worry, if you’re looking for the very best search engine optimizations tips (bold), you’re at the right place…” This will go on for a couple paragraphs or as long as you’d like then end it with something to the effect of “Please Click Here (link) to visit our site map or click any link to the left.”

C.) Add your site’s standard navigation system (bar, column, etc.) as mentioned above.

D.) Make the look and feel of the customized 404 page match your main site as closely as possible with a template, matched palette, cascading style sheets, etc.

E.) Create a link to the site map page if available, and make the link easy to find. You want your visitor off the 404 page and into your main content as quickly as possible.

Setting up a custom 404 page link usually takes less than five minutes on most major Web hosting companies like Godaddy.com. But whatever it takes, it’s worth the effort.

SEO Tip #3: Get (Even More) Serious About Linking

I saved the most important for last. If you want to do well on any search engine, especially Google, linking is THE single MOST important thing you can do. It’s that simple.

Here are the five things you MUST do to make your site #1 on Google:

A.) Find the highest page rank sites linking to your site AND your competitors’ sites.

B.) Run monthly link campaigns and snatch up the best of the above identified Web sites.

C.) Run regular checks on what pages are still linking back to your site. Alsomake sure they did not move you from a high page rank page to a lower one (don’t get cheated!)

D.) Eliminate any penalized sites you link to; ASAP!

E.) Check your search engine ranking AND your competitor’s for each of your keywords every week. Do this, at the minimum, for Google, Yahoo, MSN and Alta Vista.

Inside Tip: Keeping up can be a lot of work so a lot of SEO Consultants (myself included) use SEO Elite (http://www.SEOeliteWeb.com) to do all the most difficult and time consuming work.

One last thing to know is that Google was originally a college student’s project created for the sole purpose of defining a Web site’s value by the sites that link to it. Twelve years later this is still it’s main job. Linking is EVERYTHING to Google.

These few SEO tips are the very best of the best so use them wisely. Best of luck!

About The Author

An original founder of one of the first internationally established SEO companies (DotCom Pirates); Scott Jason is a highly successful SEO Copywriter and renowned researcher and the founder of http://BestSEOCopywriting.com .

Getting your website positioned as high as possible in SERP (Search Engine Result Pages) is one of the main goals for everyone who has a SEO strategy.

Statistics prove that the percentage of getting a click to your website keeps on reducing as the searcher moves down the result pages on a Search Engine.

What does a SEO friendly content have?

• Uniqueness

• Appropriate Language

• Relevancy

• Descriptiveness

• Scanable & Skimmable structure – Lists or Bullet form

• Presented in Q/A format

• Powerful Keywords and their placement

• Structured Flow

• Proofread for any mistakes

SEO friendly content does not mean that you start writing for search engines. Write content that search engines would adore automatically. The first and most important rule of content writing strategy is to write for visitors and not for search engines. Search engines ultimate goal is to provide their users with the unique and most relevant content. They will prefer your content if it is written for users.

It is not a coincidence that writing strategy for good contents makes for SEO as well.

Uniqueness: Name a subject and you will find it on web, so dig deep and write something that you own. Something that makes you stand out of the regular web shops.

Appropriate Language: Write in the language of your prospect. The language determines the kind of visitor your site will attract. If you are writing for Business owners who are generally non-technical, write in plain business language. It is always easy to write if you know your readers.

Relevancy: Write what is relevant to your topic and business. Search engines have their own algorithm to check the relevancy of the content. Please avoid playing around with search engines. Even if you get successful in bringing few visitors to your site and they find the content irrelevant to their search, they will immediately bounce out of the site.

Descriptiveness: Descriptive here does not mean to start writing stories. Describe your services or products in an informative manner. Try to display important information with a link to the detailed information. This could give you an extra edge over your competitor

Scanable & Skimmable: Most of the web users do not read they just scan the web. Research shows that visitors read about 20% of content on a webpage. Write content which is easily scanable by readers. Some points to be kept in mind are-

• Use of font color which is easy to the eyes

• Variable Eye catching font sizes

• Use list or bullets instead of paragraphs to improve recall value

• Use of Headers and sub headers – can create interest

Presented in Q/A format: Present your content in a form of questions and answers. Most of the websites miss this opportunity to answer reader’s question and they land up increasing their bounce rate. This can be best done by addressing the user’s pain with a simple yet effective answer.

Powerful Keywords and their placement: Keywords play an important role in SEO strategy. Do not just sprinkle your keywords into the content rather build it around the selected keywords and phrases. The denser the keywords towards the top, the better they are. Use of synonyms is good, however, try them a little lower on your web page.

Structured Flow: It is very important to flow your visitors in a desired manner. Do not leave them to search their way. Guide them with doorways. Do linking within your content that makes the visitor flow with the content. This is called Flow design.

Proofread: Do proofreading to give an additional support to all your writing and SEO efforts. The spelling and grammar errors make your content look unprofessional.

We at AfterTheNet – The Web Strategy Company (http://www.afterthenet.com) keep supplementing our clients with the most basic to the most advanced techniques for any goal they decide to reach with their website. Our step wise approach gives them the complete visibility of their website, which often they are deprived of in absence of a trustworthy resource.

About The Author

Neil is a member of the Knowledge Centre Team at AfterTheNet (http://www.afterthenet.com).

Our expertise helps clients’ Marketing Teams to align to their business goals and targets. We are led by diversely experienced Business Executives giving you that cut above the rest advantage.

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Video Search Engine Optimization To Broadcast Your Business

Video, pod casts are the best way of viral marketing to broadcast yourself or your business. Before starting with video seo or video search engine optimization tips, take look on what is video seo about?

Video optimization or video seo or video search engine optimization is strategic process of increasing the search engine rankings your video. Video seo is becoming essential as conventional aspect of search engine optimization now days.
With mixture of Search engine optimization with videos can influence your niche, increase your website traffic and increase visibility of your brand by establishing as a successful search engine marketing company.

Video optimization is becoming more vital as aspect to search engine optimization. The best way to optimize your video substance is to think about the consumer and who you want to engage with your video. Don’t put your videos for the sake of posting a video. Consider your audience, their language, their needs and engagement level. So it is an important trend to utilize video search engine optimization (SEO) as well.

Tips to be follow for running successful video campaigns –

1.Optimize video – If you are planning to upload a video on your site or on any other video portal website then keep below thing on your mind while recording your video or publishing it.

Make sure your that video provides useful and informative content. Don’t try to promote your brand or services otherwise your viewers will confuse. Keep video length around 5 minutes or less.
Use your targeted and relevant keywords in the video’s file name, title, and in the tags, URL and Link Text while considering naming of video.

Create Video site map of your videos and submit it in Google webmaster tool for making it easier for search engines to find all the video content.

Don’t forget to use Brand Logo and Website name in video for increasing your brand visibility.

2. Market video – Market your video by syndicating it on various video portals like you tube, Live Video. Promote it on various social networking and book marking websites.

Choose the right category. Categorizing your videos correctly will make it easier for the “relevancy engine” and also for searchers.

Create video channel tha
1000
t should include Title (, Description, Tags or Keywords. Choose channel design and color same as like your brand look and feel. You also customize channel using brand logo, layout properties and using written by.
Use a video syndication service such as TubeMogul or Traffic Geyser to spread the video quickly across the web. these services can save you a lot of time. Here are some other video syndication sites –

Video Syndication Sites –

• Youtube
• Metacafe
• Revver
• MySpace Videos
• Vimeo.com
• Dailymotion
• Viddler.com
• Yahoo Videos
• Google Videos

3. Plan linking strategy for videos – Videos is the evaluated by the linking standards as all other forms of digital content. Internal and external links are the essential for video search engine optimization. Tips for a creating linking strategy for promoting video:

•Cross-linking to other videos
•Linking to videos from relevant websites.
•Linking to videos from various blogs
•Tweeting the video
•Linking to videos from social media websites
•Book marking the video.
•Linking to videos using important keywords in anchor text.

4. Engage viewers to share your videos – Try to engage with your visitors through providing content wroth sharing, in such way so visitors encourage sharing your videos or get video favorited.

•Allow and push users to comment on your videos.
•Make it easy for users to share your video on You Tube, Twitter, Face book and MySpace.
•Allow Users to Rate your Video & Tell a Friend option for more interaction.
•Allow other users access to the coding that will allow them to embed video on their website or their blog. Think viral marketing.
•Offer video in as possible as much formats so visitor can choose the best platform to watch or to download a video as per their needs.

5. Reuse your videos – When you have expertise with optimizing video then you also reuse video for spreading across the web using creativity.

•Put embed videos in blog using various blog platforms like Blogger, WordPress etc.
•Put different screenshots of videos and post it on various image sharing sites like Flicker.
•Split your longer videos into multiple parts and spread it on web.
•Use text of videos for creating blog posts or content for web pages.
•Give value to your videos by using it as training videos or for conferences speech.

Well in this way we can broadcast business with the help of video search engine optimization. I would like to hear from you on video seo.

By: Simron Bird

Article Directory: http://www.articledashboard.com

Simron Bird is working with leading offshore Web Design Company based at India. She is passionate to share useful tips on search engine marketing, web analytics and search engine optimization to provide awareness about social media marketing.

Retail websites’ owners often find it difficult to optimize their ecommerce websites containing 100′s of pages due to repetitive product descriptions, lack of original content etc….

Here are 5 SEO tips for ecommerce websites to improve search engine visibility and maximize search traffic.

1. Add Fresh and Unique Content: Many ecommerce sites focus mainly on selling products rather than providing value to the customer. Let us assume that your ecommerce site contains 100 products. It may be difficult to have 100 pages offering unique and informative content. In such a case, it is a good idea to initially choose 10 best products out of 100 and write informative content to these products. Within these pages, navigate properly to other product pages.

Create 5-10 pages in your site that are completely content based and optimize these pages. For example, you can create dedicated pages for case studies, news, tips, resources, white papers, free ebooks etc… Customers who visit these content pages may want to look into your products.

2. Avoid Duplicate Content: Avoiding duplicate content not only contributes in increased search engine rankings but also helps being penalized by the search engines.

Another problem ecommerce sites’ owners face is that many of their products are significantly similar, with slight variations. And they often write similar kind of content for all these products.

You can avoid this by writing product descriptions as unique as possible.

3. Traffic To Static Pages: Products are frequently updated and removed from websites. So, it is a good idea to do SEO for static pages like product category page rather than for individual product pages.

4. Optimize images and pdf’s: SEO is not just about HTML. Ecommerce sites are full of images and pdf’s. So it is a good idea to leverage these images to gain better rankings. Plus, images found via search engines can go viral. Optimized image titles, captions, including alt text can contribute a lot to search engine rankings.

Creating small sized text based PDF’s, optimizing them as you do for any other HTML page will boost the search engine rank.

Do you want to learn how to drive 100+ traffic per day to your new site? Download the free report for FREE here: Traffic building

Indu Priya is the owner of Theideashome, helps small business owners in marketing their products and services using unique traffic driving strategies, everlasting SEO, link building. She along with her team of members, solves business challenges of website owners by providing fresh ideas that can transform their business.

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Three Practical Tips To Grow Your Business Website Traffic

Advice from Search Engine Optimization (SEO) Experts

Many SEO experts will advise you to optimize your website to potentially increase your website’s ranking and traffic from search engines.

To do so, they will tell you that you need good optimized web pages with good original content, the right keywords in your title and the right keyword density. They will advise you on the importance of using tags, like header and anchor tags, on your site.

They will tell you to create a sitemap and a (robots.txt) file to act as a guide and make it easier for search engines to navigate through your site.

More importantly, they will also advise you to optimize as many web pages as you can on your site and to have a good quality backlink campaign.

They will even show you simple ways to check to see how many pages of your site have been indexed in the search engines (Type site:mysite.com replace mysite.com with your own domain name) and how many links that these search engines have indexed for your site (Type links:mysite.com replace mysite.com with your own domain name).

What you will not learn from them are the little things that that these experts have used that may also help you. It’s not because they don’t want to tell you, but rather these are strategies that are unique to these SEO experts and these strategies keep changing as they adjust to the search engines’ constant optimization requirements.

To that end, I wanted to provide you with three practical tips to use to promote and grow your website.

1. Smart Use of Forms.

If you have a contact form or any sort of form on your site where people are requesting information from you, always view these forms as a tool for marketing your site. If you are using a stand-alone form creation software or are creating the form yourself and don’t know how to create and store the information in a database, simply create your forms with an email marketing software like Interspire Email Marketer, and it will store the information for you. A good email marketing script should be able to create all types of forms, not simply email forms for squeeze pages. Once you have the database, you will have the freedom to promote your site and products through email marketing.
2. Make Sure that Search Engines know What Your Website is About.
Let’s say that you have a website discussing search engines, when people search for terms related to jet engines, or car engines, does your site come up? If so, you are not using your keywords properly. One of the quick ways to determine how Google sees your site is through the use of a keyword tool. If you have ever done any Pay Per Click (PPC) advertisement, chances are that you have used a keyword tool. Google offers a good one for free at https://adwords.google.com/select/KeywordToolExternal. Go there and check the website content box and put your website address there and see what Google identifies as the theme of your site based on your site’s keywords and content. This keyword tool is primarily an Adwords tool, however if the keywords that come up are not related to your website’s theme, you will want to revise your website’s content and keywords so that search engines will be able to direct traffic to your site more accurately.

3. Good Use of Press Releases.
Let’s say that you see something in the news about an upcoming beauty product.
You rush to create a site discussing this product and decide to issue a press release and submit it to the free online press release websites and wait to see if the links are going to be picked up by the search engines. Have you done your best? Well, no. You have not used your local media, from the small ones (e.g. college newspapers) to the big ones (e.g. local paper and TV). The good thing about the local media is that the reporters are in town and easy to meet and talk to. They like to publish reports about the innovation of their local residents and you will start getting traffic from the town residents visiting your site.

(I only used to do it for the big media like CNN, CBS, FOX, Reuters, AP, etc. The fact that I was able to get only one of my sites on national news, taught me what I was doing wrong. In fact, if you have a good story, printed in the local paper, it will likely get picked up by the bigger media).

By: OrganicSEO

Article Directory: http://www.articledashboard.com

Three Practical Tips to Grow Your Website

About the Author: Obed Dorceus is a web design & internet marketing consultant, author, professor and attorney. Learn how to increase your website ranking and get more traffic by getting a FREE Custom SEO Report now at organicseoplan.com/free-seo-report“> organicseoplan.com/free-seo-report.

To contact the author, go now to organicseoplan.com/contact.html.

(c) Copyright – Obed Dorceus. All Rights Reserved Worldwide.

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Microsoft’s new Bing search engine will change the way we all have to approach SEO. With the introduction of Bing, gone are those days when you have to submit your site to search engines or get links from various sources just to be indexed on the search engines.

With the release of Bing, the first thing that online marketers want to inquire is to how to get their websites on the top of the results page of the search engine. Here are some SEO tips for Bing, which will help marketers to get noticed on Bing.

To make it to the top of Bing, make sure to have a title that correlates to the subject at hand. You must also link out. Many marketers do not favor linking out because they fear that their page rank will be lowered, especially with Google.

Try to add more and more text. In most search engines, the amount of text on the page usually is not usually a huge factor. However, Bing really likes pages with at least 350 words of text.

Bing appears to put a lot of stock into how long ago a domain was registered. For marketers, this means that you may look to purchase older domains if you want to get on good position in Bing.

Try using only the well-formed HTML codes in your web pages. You should always ensure to close all the paired tags and should see that all links open the correct webpage. For information on validating your HTML code, you can see either HTTP Conditional Get test tool or HTTP Compression or W3C Markup Validation Service. If your website contains broken link then MSNBot might not be able to index your website effectively, thereby preventing people from reaching all of your web pages. To find more information on finding broken links on your website you can see the Help topic for the Webmaster Center’s Crawl Issues tool.

If you have moved a web page then you must set up the webpage’s original URL to redirect people to the new webpage. Also, indicate whether the move is permanent or temporary.

You have to make sure MSNBot is allowed to crawl your website and is not on your list of web crawlers that are prohibited from indexing your website. For more information on this, you can see Control which web pages on your website are indexed.

You should use a Robots.txt file or tags to control how MSNBot and other web crawlers index your website. You can use the Robots.txt file to prevent web crawlers from crawling specific files and folders.

Keep all your URLs static and simple. URLs that are complicated or that change frequently are difficult to index as link destinations. In addition, a URL that does not change is easy for people to remember and bookmark. That makes your webpage a more likely link destination from other websites.

You should watch for malicious software. Watch out for the links to web pages on your website that lead to malware on third-party websites or contains malicious content, such as a maliciously corrupted document or image file, or a harmful JavaScript or ActiveX control, will be disabled and highlighted as Malware in Bing results web pages.

In the end, it is very important to get more links to your site in terms of quantity as well as quality and to make sure that your website’s content matches that with your keywords.

Read more of my Search Engine Optimization Articles and Online Business Articles

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There are several search engine ranking tips essential for anyone who wants to make money on the Internet. The key is realizing that, in addition to putting together your website for potential clients, buyers, or visitors, you are also putting a website together for search engines to browse. You can start by keeping it simple. Sites like Google actually have a hard time with lots of advanced Flash and on-page JavaScript effects.

Second, the old phrase “Content is King” applies here. It is preferable that you have lots of content on your website – if you have a large website, the search algorithms tend to bump your site to the top. Don’t just create filler content though. Go through a freelance writers’ site if you have to build lots of unique, interesting content, or keep a blog. Blogs are great too, because they ensure that content is updated regularly, another essential part of keeping your SEO rating high.

Third, get in touch with quality websites with similar content to yours and share links. Search engines track which sites link to your site, and if an already-popular site is linked to your site, it indicates to them that your site would likely be frequented by the traffic that goes to the popular site.

Fourth, it’s important to put together a site map and use proper meta tags when you submit your site to search engines. It goes without saying that if you’re trying to optimize your site for search engines (SEO), you want to make sure that a search engines know exactly what it’s doing with your site. Figure out the most relevant keywords that will make people want to visit your site, then put those in the meta tags.

Finally, keyword optimization is an essential tool for success. Typically a 1-3% keyword density is sufficient to shoot your website up the page ranking charts – this translates into 1-3 mentions of the word per one hundred words. If you have too high keyword density, it may make your content unreadable, and crawlers will see that you’re just trying to game the system and penalize you for it.

George Pettit is an SEO expert experienced in internet marketing, web site promotion, and search engine rankings.

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4 Tips On The Differnet Uses For Article Marketing

If you started a home business or internet business the only way you will get exposure is to promote it and a very tested and proven way to do this is through the use of writing articles. Articles or content is very powerful and many good things can be done with good content. People everywhere Online need and want good content.

There are many placed to put your article content Online so here are some tips about writing articles:

1. Have a clever title that captures attention and entices your readers to click on your article. Make sure your title is very keyword targeted or what people might type into Google looking for your topic.

2. Organize your article so that it is easy to read. Most people who look for information Online are not rocket scientist so the better plainer English you can write the better. Also make sure your paragraphs are evenly spaced and they are not too long so it becomes more difficult to read. Make each paragraph 3-5 sentences.

3. Provide good information to the reader. The better you can communicate good information to your readers that are relevant and up to date the more apt they will be to want to learn more about you.

4. Set your articles up so they follow an easy reading. For example, you should have a beginning, body, and conclusion. The beginning gets the reader ready for what you are about to tell them, the body is where you tell them what you want to tell them, and the conclusion is summarizing what you just told them. Simple

A good way to get topics for discussion is by browsing popular Online forums in your industry or niche. People are always asking questions and looking for solutions to problems. You can get many ideas and write articles centered around those addressing important issues.

4. There are many great things to do with articles. Get exposure, get popular in your market, be knows as an expert, promote your products, review products, promote your websites.

Promoting your websites is a great way for long term traffic and revenue. Most of the highly sought after traffic is free traffic for the search engines. You can use articles for valuable back links to your websites and increase your ranking for your most popular keywords.
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What would it do to your business if you could be on page one in Google for the best keywords? Articles can help you get there. Not only with submitting to article directories and e zines but also to free blog networks for a ton of free back links. The more back links you have the higher you rank for your keywords.

You should learn more about getting back links to your websites by writing good articles. With enough effort you will see massive results in the search engines like Google and watch your revenue grow.

By: Benjamin Smithfield

Article Directory: http://www.articledashboard.com

Increase your website rankings easily by writing articles and submitting them to a free blog network. Learn more at my affiliate marketing strategy. See my other websites Pillow Top Mattress Pad and WaterProof Mattress Pads

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While it is true that “content is king” in blog publishing, writing blog content is not the only activity that a blogger should do to attract a following. Quality SEO (Search Engine Optimization) is also important, otherwise the blog remains a well-kept secret — all content and very few visitors.

Many bloggers may not know it, but there are actually several SEO tips that will come in handy to turn an ordinary blog into a highly trafficked site.

Placing Keywords Strategically

One of the most important SEO tips to remember is that search engines like Google and Yahoo, which send out automated web crawlers or “spiders” to categorize and rank all published web sites and blogs in the Internet, do so by searching for relevant content through prominently and strategically displayed keywords. Make sure to follow the following best practices:

1. The title tag of the website is always crawled (i.e. noticed) by search engine spiders. The blog with keywords placed in the title tag will be placed higher on search engines.

2. The heading tags are also commonly crawled. This means keywords should be incorporated in the titles of each blog whenever possible.

3. Images in a blog are ignored by the search engine spider, but keywords placed as textual descriptions in the alt tags of images are not. This is one of the SEO tips that is specifically for graphics-driven posts like photography or travel blogs.

4. Search engine spiders do not ignore keywords in inbound or outbound links to blog sites. For inbound links from other websites to your blog, this means using the keyword as part of the anchor text (the clickable text in a link). For outbound links on your blog to other webpages, make sure that your URL link has the keyword.

5. Another relevant SEO tip is achieving the right number of keywords to preserve keyword density (how frequent the keyword appears in your page). The blogger has direct control over this metric, by writing blog posts with around 3 may cause the spiders to miss the keyword for the blog.

6. Search engine spiders are also friendly toward keyword synonyms. So feel free to incorporate synonyms to limit keyword monotony in blog posts, and at the same time continue to optimize your blog site.

Linking for Ranking

Another useful SEO tip is establishing quality links in the blog, particularly incoming links from similar sites. Similar sites translate to websites that are technically your niche competitors. Getting competitor sites to link to your blog is considered a major vote that increases the blog’s status in your niche circle, as well as in search engine rankings.

Another SEO tip related to links is the setup of long-lasting inbound links. Aging links are favored by search engines, interpreted as an endorsement by the linking website and as a proof of organic link-building.

On the other hand, avoid broken links at all cost, because search engines will demote blog ranking if they find links to non-existent sites.

Search Engine Algorithms

Different search engines index and rank websites according to their own algorithms, although many SEO tips focus on keywords and link building because they are common to almost all search engines. Google, in particular, uses sitemaps to index blogs and websites. The use of the robots.txt file is also another methodology that search engines use to ignore or index a site. Use the file carefully to ban or un-ban certain portions of your site from search engine rankings.

About The Author

Debbie Everson is an author and the CEO of SearchMar, Inc. – the search engine and optimization and marketing consulting company. Debbie teaches SEO for the San Francisco Chamber of Commerce and the San Francisco American Marketing Association. Debbie writes extensively on search engine optimization and online direct marketing. Call 866-885-6263 for a free SEO Consultation.